International Sports Strategy
REPORT
First Sit
The primary aim of this assessment task is to carry out an internal analysis of resources and capabilities of an organisation in the sport industry and to identify strategic options in domestic and/or international markets.
The intended learning outcomes of this assessment task are to assess the influence of complex national and international sports markets on an organisation's potential for success and competitive advantage
critically appraise the three primary core resources (human, physical and financial) of an organisation, the international resources, capabilities, and competences of the organisation, considering the competitive environment and risks of international operations.
process complex datasets to identify strategic issues in the international and global sport industry, suggest alternative courses of action and present well-supported recommendations for future action
use strategic thinking approaches, including those at the forefront of the subject, to identify creative and original solutions to management problems
DESCRIPTION
Identification of key internal resources and capabilities (approx. 950words):
Identification and analysis of key internal forces focusing on strategic resources and capabilities. Successful, intelligent application of appropriate tools and theories to aid identification and analysis of key internal forces
Supporting data and evidence (included in the 950 word count for identification of internal resources & capabilities):
Provide clear evidence of detailed, intelligent use of relevant data sources for analysing the internal environment.
Strategic Options (approx. 1050 words)
Identification, explanation and analysis of appropriate domestic and/or international strategic options, based on critical application of relevant strategy concepts.
Presentation/referencing
Professionally written for an academic audience, using an appropriate structure, grammar and spelling
Appropriate use of American Psychological Association (APA) referencing system.