Question: Write critique research paper
Article 1 - Change Management - Design for Action by Tim Brown and Roger L. Martin
Article 2 - Why digital strategies fail by Jacques Bughin, Tanguy Catlin, Martin Hirt, and Paul Willmott
Most digital strategies don't reflect how digital is changing economic fundamentals, industry dynamics, or what it means to compete.
Companies should watch out for five pitfalls.
Structure
- Introduction
- discussion
- conclusion
- references