In-depth case analysis of one of the luxury brand organisations in the UK.

Aims: Align expectations - we show you the depth of analysis we will be looking for on this module

Practice and apply SWOT and the POST model

Integrate case analysis and theory/ concepts (e.g. aspects of HRM)

You have been allocated to a team of HR consultants

It is an imperative that everyone contributes to their best ability (see the NBS group work policy in the Course Handbook available in the Course Learning room on NOW)

Team roles may vary, make the best use of the full team

We expect that you can work as self-managed teams, and therefore solve problems independently. However should difficulties persist despite your best efforts to manage the situation constructively, do let us know.

Problem - Analyse the organisation and its environment
Organisation Objective - Identify the key priorities
Strategy - Develop an overall plan
Tactics - Specify the operational ways of making the plan work

Workshop activity

Read the case study (~20 min)

In your teams, prepare a SWOT analysis (see next slide for instructions)

Try and identify at least one item in each section

Come back to the session at [agreed time]

Teams share their analysis

Discussion about how this will help build the POST analysis

Identify Business-HR connections