PAM006 Strategic Financial Project - Professional

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Strategic Financial Project - Final Individual Project

Section 1

Your Individual Case Study/Workplace business plan report

To complete this assignment you are required to produce a business plan report suitable for consideration by the management team of the case study company/your workplace in the context of the strategic challenges facing the company. This case study will either be the case provided by the module team or a case related to your workplace context.

Your report should be between 4,000 words and a maximum of 4,500 words. Penalties apply for exceeding the word count. No formal penalties apply for using fewer than 4,000 words but in so doing you may be penalizing yourself as it is likely to be challenging to respond to the requirement in less than 4,000 words. When combined with Section 2 the total word count should not exceed 6,000 words. State an accurate word count at the end of this Section or on the title page. Failure to do so will result in a 5 mark penalty.

In producing your business plan/consultancy report you should:

a) Identify, explore and evaluate alternative strategies for developing the business.

b) In undertaking a) above, research the relevant ‘real world' industry, market and business environment the company is situated in. You should use a combination of relevant real world primary and/or secondary research to provide the basis upon which your strategic choices are made.

c) Arising out of a) and b) above, set out a compelling five-year business plan report designed to enhance shareholder value. You may use your own definition of shareholder value but must explain and justify it. The plan may identify a range of strategies for consideration but should ultimately put forward your recommendation with evidenced justification.

d) Identify specific KPIs to assist in measuring to what degree shareholder value is being enhanced.

e) Review your proposed plan, and identify and assess the key risks within it.

You should include graphs, tables and figures within the main body of the report where appropriate. Please refer to the Project Presentation Guide document within the Final Project section on the VLE for word count guidance for tables and graphs.

You may also wish to include extracts of your spreadsheet planning tool results within your business plan report to strengthen your justifications and evidence. You are not required to submit the actual planning tool.

If you carry out any primary research you should include relevant extracts within an appendix as part of the evidence of carrying out that primary research and appropriate analysis. Where you carry out secondary research you should ensure you reference appropriately.

Section 2

Your Individual Reflective piece

This relates to one main area: the Icarus activity.

The total word count for Section 2 is 1,000 - 1,500 words maximum.

Penalties apply for exceeding the word count. No formal penalties apply for using fewer than 1,000 words but in so doing you may be penalizing yourself as it is likely to be challenging to respond to the requirement in less than 1,000 words. When combined with Section 1 the total word count for both Sections should not exceed 6,000 words.

State an accurate word count at the end of this Section or state it on the front title page. Failure to do state the word count for each Section in your submission will result in a 5 mark penalty.

Attachment:- Case study.rar

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